Account Director (UK based)

As Alida’s Account Director, you will be a strategic partner to our largest and most promising multinational clients. Your mission is to expand Alida’s footprint within global accounts in the EMEA region, ensuring a unified customer experience across regions while driving value and growth. Ensuring alignment between Alida NA sales teams and the client’s global objectives.

Key Responsibilities:

• Global Expansion & Growth:
  • Collaborate closely with North American Account Executives (AEs) to expand existing U.S.-based global accounts into EMEA and other regions.
  • Identify and open net new global opportunities headquartered in EMEA that have significant operations in North America.
     
• Strategic Customer Partnership:
  • Build and nurture strong executive-level relationships within key global accounts.
  • Identify and build trusted advisor relationships with decision- makers.
  • Understand the customer’s global objectives and challenges, and align Alida’s solutions accordingly.
  • A strong leadership presence and be able to command a meeting, be seen as an authority in communicating via email, phone, and face to face. Must be comfortable writing executive briefing documents for, and communicating with, the most senior executives.
  • Participate and lead in the negotiation and closing of deals.
  • Provide leadership around Value management and Value realization.
  • Maintain an operating knowledge of Alida’s product & service catalog and can relate them to solving customers’ business problems.
     
• Internal Collaboration & Coordination:
  • Act as the central coordinator across geographies, ensuring a cohesive account strategy and unified engagement model.
  • Work closely with internal Alida teams as well as external partners to support the best solution for customers.
  • Serve as a cross-functional leader, working with sales, success, marketing, product, and executive teams to deliver against customer needs.
  • Provide dotted-line leadership to internal teams on customer retention and NDR performance for assigned accounts.
  • Help define product requirements by understanding and evangelizing the needs of customers to Product & Services Teams.
     
• Account Planning & Execution:
  • Develop and maintain global strategic account plans, driving strategic initiatives to increase adoption and value realization across EMEA with tight coordination in NA.
  • Manage the sales pipeline, maintaining sales hygiene via Salesforce and facilitating all stages of a sale.
  • Track and report on account performance and expansion opportunities, leveraging CRM and internal tools.
  • Orchestrate and lead the execution of the account strategy, with a primary focus on revenue growth, expanding the partnership through growing the existing base: driving adoption of new SKU’s & premier services and creating net new installs globally.

Experience:

• Self starter with 10+ years of experience managing global, complex enterprise accounts—preferably in SaaS, market research, insights, or user experience industries.
• Proven ability to collaborate across regional teams and drive coordinated account strategies.
• Demonstrated success in growing strategic accounts and landing net-new enterprise logos.
• Strong executive presence and ability to communicate clearly with senior stakeholders.
• Experience working in or with both North American and EMEA markets.
• Proven experience working with global accounts.
• Successful history of net direct new business sales, with the ability to prove consistent delivery against revenue targets in the SaaS/technology sector. 
• Experience managing the sales cycle from prospect to close.
• Experience managing and closing complex sales cycles and demonstrated ownership of all aspects of account management.   
• Previous Sales Methodology training (MEDDICC), Sales Navigator & CRM experience, Salesforce
• Direct experience selling community, social, CRM or Market Research platforms is desirable.
• BA or Masters Degree 

• We are ideally looking for someone based in London or the surrounds, but open to elsewhere in the UK.
• The typical OTE range for this position is £220,000-240,000 per year. Salary is based on a number of factors and may vary depending on job-related knowledge, skills, and experience.

The Good Stuff:

+ Amazing growth and learning opportunities with a fast-growing Canadian SaaS company that is a world leader in its industry.

+ Best-in-class company paid benefits including medical, dental, pension matching and more.

+ Attractive annual leave policy: In the UK, you are entitled to 28 days annual leave per year. 

+ Summer Fridays: Fridays are a day off during July and August. To help provide better balance in the summer months focusing on employee wellness.

+ Recognized as one of the Best Workplaces™ in British Columbia for 2024 by Great Place to Work

+ Recognized in 2023 as one of the Best Workplaces for Women® 

+ Recognized as a Top Employer by British Columbia's Top Employers 2023

About Alida

Alida believes in a world where customers are respected as the ultimate source of truth. Because knowing the whole truth about your customers can help companies make better decisions and drive long term loyalty and growth.

That’s why Alida helps innovative brands create highly engaged research communities to gather feedback that empowers better customer experiences and product innovation.

Leading companies like HBOMax, Adobe, Warner Bros. Discovery, Twitch and lululemon depend on Alida’s community-centered research platform to deliver fast and reliable customer feedback at scale so they can build better products, refine user experiences and test marketing campaigns.

Learn more at www.alida.com.

We can’t wait to meet you!

We understand that applying for a new position takes effort and want to thank you in advance for taking the time to introduce yourself.

At Alida, we’re dedicated to fostering an environment where our employees feel heard, valued and included.

We believe that a diverse team is a core pillar in building better products and services for our global customers and we strongly encourage applications from all people regardless of race, religion, gender, age, disability status or sexual orientation. Even if you don't meet every single one of the stated requirements but you are excited about this opportunity, we'd love to hear from you anyway. Our Talent Acquisition team will review your application for this role, and others we may have open now or in the future.

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Alida has an accommodation process in place to provide reasonable accommodation to employees, and to qualified job applicants with a disability during the hiring process. If you require accommodation because of a disability or medical need, please contact [email protected] so that arrangements can be made for the appropriate accommodations to be in place.

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